Mobile Payment–Why it Makes Sense
In prior posts, we discussed the rapid rise in mobile technology usage. On Tuesday, we took the discussion on the road to our local Rotary Club. We also chatted recently about mobile technology on a...
View ArticleComparing Mobile Payment Options
Comparing Mobile Payment Options Last time, we covered some great reasons for taking the plunge with mobile payment. Now, we’ll fill you in on several of the mobile payment options out there. All...
View ArticleTablets Off to a Big Start in 2012
Did Santa bring you a new tablet or e-reader? If so, you’re not alone. Pew released figures this week showing tablet and e-reader ownership doubled in the month spanning the holidays. Ownership...
View ArticleWill Windows Phone Take Off in 2012?
You’re considering a new smart phone. Or, maybe you’re thinking of developing a mobile app. For now, the big decision is—iPhone or Android? But will it stay that way? RIM, the maker of Blackberry...
View ArticleMarketing & Monetizing Your Mobile App: Part 1
Sturgis Falls Apps Developed by Far Reach Whether you’re developing a mobile app as part of your existing business’s strategy, or you’re bringing your great idea for a stand-alone app to reality, the...
View ArticleMarketing and Monetizing Your Mobile App – Part 2
Last time, we covered suggestions for marketing your mobile app. This time, we’re talking monetization—how to earn revenue with your app. Each method below can be used on its own, but many app...
View ArticleApp Store Optimization (ASO) – Is Your Mobile App Optimized?
A few weeks back, we wrote about marketing and monetizing your mobile apps. We thought a discussion on app store optimization (ASO) would be a timely follow-up. ASO is similar to search engine...
View ArticleNative App or Web App? PhoneGap Offers a Bit of Both
7/19/12: We’ve published an update on our experience with PhoneGap–available here. We wrote a post last summer that discussed whether html5 would make native mobile apps obsolete. Since then, we’ve...
View ArticleMobile App Development with PhoneGap: A Follow Up
We wrote a post back in April covering our experiences to date using PhoneGap for mobile app development. At the time, we felt it was a cost-effective way to offer our clients the benefits of both a...
View ArticleNeed a Mobile Website? The Advantages of Responsive Design
You’ve heard the buzz about mobile. You likely have at least one mobile device you use multiple times per day. The actual statistics on mobile are pretty staggering: There are 6.8 billion people in...
View ArticleCroell Redi-Mix Website Gets Responsive Design
We’ve previously discussed the advantages of responsive design—developing websites that adapt automatically for the viewer’s display. Croell Redi-Mix, recognizing these advantages, recently launched...
View ArticleSturgis Falls App Traffic Increases 71%
The 2013 Sturgis Falls Celebration was held this past weekend in downtown Cedar Falls. As always, there was tasty food, great music, and plenty of fun for the kids. Two years ago we developed a mobile...
View ArticleResponsive Web Design, CSS3, and HTML5
Technology is constantly changing, which means there are always new and better ways of doing things as a web developer. If you haven’t had the chance to mess around with the features of Responsive Web...
View ArticleTop 4 Strategic Reasons for Going Mobile First
For years, mobile design wasn’t top-of-mind, and at best was an afterthought. However, that is all quickly changing as mobile-first becomes the norm. Home usage of personal computers continues to...
View ArticleNu Squared Launches Tablet App
Far Reach partner, Nu Squared, recently launched a new iPad/Tablet app for its Nu Vision VT software. Nu Vision VT allows vision therapists to manage therapy sessions electronically. In addition to...
View ArticleWhy You Need a Mobile Website
It’s not hard to predict that mobile devices are around to stay. They’ve grown in popularity faster than TV, radio, and even Facebook. Are you optimized for mobile? Whether it’s a responsive website...
View ArticleNew Price Lab Responsive Website Complete
After the Malcolm Price Laboratory School (Price Lab) closed, alumni and friends of the school partnered with Far Reach to develop a website that memorializes the school. Far Reach designed and...
View ArticleFar Reach Earns Sitefinity Expertise Award for Mobile Friendly Sites
Pardon us while we get our brag on for a moment. At Far Reach, we don’t do what we do for the awards. We develop websites, software and Internet marketing strategies for our clients—to help them meet...
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